Carl Classic

Carl Classic is an iconic hand-made jewelry brand based in Austin, Texas. Specializing in chains, grillz, and silver styles, it brings confidence and culture to all who wear it.

The Brand

Carl Classic is inspired by nightlife, rave culture, tattoos, and all things alternative. To showcase this in the brand we chose neons and black, a calligraphy style logo, and bold checkerboards.

Copy of Copy of Brand Guidelines PRO.jpg
Copy of Copy of Brand Guidelines PRO (1).jpg
Copy of Copy of Brand Guidelines PRO (2).jpg
Screenshot_10-4-2026_16013_www.carlclassicstudio.com.jpeg
care.png
necklace.jpg
THIS IS YOUR BRAIND ON (12).png
THIS IS YOUR BRAIND ON (11).png
Carl+Classic_Capture_0333.jpg
gift card

gift card

unnamed (11).jpg
Frame 18 (3).png
Group 271.png
fun poster

fun poster

custom pattern

custom pattern

Black White Modern Minimalist Brand Guidelines Presentation (2).gif
Black White Modern Minimalist Brand Guidelines Presentation (1).gif
icons :)

icons :)

Group 201.png
Group 202 (1).png
Group 202.png
Vector (4).png
Group 110 (1).png
Group 144 (2).png
custom gradient

custom gradient

COLOR PALLETTE.png
jewelry (1).png
Group 145.png
Frame 14.png
Group 157 (1).png
Group 91.png
Frame 16.png
Group 206.png
This was a trial logo, but the client decided on the other version.

This was a trial logo, but the client decided on the other version.

This was a trial logo, but the client decided on the other version.

This was a trial logo, but the client decided on the other version.

Previous

Shihari | Artist Portfolio Website
Next

Cocoya | Brand Identity